WWD x Siam Piwat GLOBAL FASHION SPOTLIGHT cements a new future for Southeast Asia's fashion and luxury industry, putting Thailand on the map as a global fashion hub

BANGKOK,Oct. 9, 2024/PRNewswire/ --Siam Piwat Group, a leading real estate and retail business developer, owner and operator of world-renowned projects including Siam Paragon, Siam Center, and Siam Discovery and a joint owner of ICONSIAM and Siam Premium Outlets Bangkok held a first of its kind event inSoutheast Asiayesterday in collaboration with global fashion media of record, WWD. Together, the WWD x SIAM PIWAT GLOBAL FASHION SPOTLIGHT event entitled"SOUTH EAST ASIA– LUXURY'S NEW FUTURE,"reinforced Siam Piwat's status as the leader in destination development, fashion, and luxury retail unlocking a new future forSoutheast Asia'sfashion and luxury industries on the global stage.

Transforming the runway into a world-class stage for panel discussions, the event brought together thought leaders and influencers from across the fashion industry,spanning globalluxury brands, Thai fashion brands, the country's top designers, customers, retail partners, media, and numerous influencers.

Chadatip Chutrakul, Chief Executive Officer of Siam Piwat Group, said, "For the past 40 years, Siam Piwat has been leading the charge in elevating the Thai fashion industry. Right from the beginning, our vision has been to develop Thai brands and designers and empower them with knowledge and skills to build their own businesses. To this end, we have collaborated with both public and private organizations, as well as leading global brands, to create a knowledge base for Thai fashion development as well as provide platforms for showcasing work and retail spaces in our shopping centers, thus creating a comprehensive ecosystem for the Thai fashion industry. This ecosystem has launched hundreds of leading Thai brands, from top-tier to emerging Thai designers and transformed the creativity and innovation of university students into sustainable businesses. This has created a positive impact, generating tens of billions of baht in economic value and fostering robust growth for those in the Thai fashion industry ecosystem – a success now acknowledged worldwide. This ripple effect has also sparked numerous fashion-related economic activities far and wide. Through the years, Siam Piwat has been a platform of opportunity for Thai designers to showcase their potential and work on a grand scale, collectively elevating Thai fashion to global fame. 

"We are thrilled to be hosting this important event with Siam Piwat", said Amanda Smith, Chief Executive Officer, Fairchild Media Group."Identifying new avenues for innovation is a pivotal opportunity for leading luxury brands, and gathering global industry leadership to discuss the growth of the Thai market on the world stage is vital to the future of our industry. It is how we will best evolve the international fashion conversation and drive success for all of our businesses." 

 "There is no better time to organize the Global Fashion Spotlight inBangkok, and we thank Siam Piwat for their partnership in creating this incredible experience for all of our special guests,"said James Fallon, Chief Content Officer, WWD and Fairchild Media Group. "As we continue to extend the global impact of WWD, we're thrilled to forge partnerships with the world's premier luxury lifestyle creators and brands, underscoring WWD's mission to deliver the most timely, credible, high impact industry coverage to the fashion and retail communities."

The forum kicked off withthe first panel titled"Building Brands for a Global Consumer,"which delved into brand creation for the global fashion market. The panel featured renowned designerWannasiri Kongman, Co-founder and Co-creative Director of BOYY, a luxury fashion brand that has garnered tremendous global success;

LieSang Bong, a legendary designer fromSouth Korea, founder of the LIE SANGBONG brand, and the first person to hold the position of President of the Council of Fashion Designers of Korea; andOcto Cheung Yan Yu, Vice President of Shanghai Tang, a globally recognized luxury fashion brand founded inHong Kongthat elegantly captures an Asian identity.

Panel 2, titled"Adapting to the New Luxury Landscape,"featuredSuvadee Phungbunphra, andOrand Puipunthavong, founders of PP Group, a leading importer and distributor of top brands that oversees image for luxury fashion brands from around the world inThailand. They were joined byEmmanuelle Kouakou, Managing Director of Piaget Southeast Asia& Oceania, a leading Swiss jewelry brand, andRoberta Pellacci, Vice President of Marketing and Communications from Bvlgari Japan, a high-end Italian jewelry brand under the umbrella of luxury conglomerate LVMH. Together, they shared insights on how luxury brands are adapting strategically to market trends and consumer behaviors inSoutheast Asia.

The event concluded with Panel 3, titled"South East Asia'sPower of Global Influence."This panel featured well-known influencers includingHeart Evangelista, a famous actress fromthe Philippines, up-and-coming businesswoman;Davika Hoorne, a multi-talented Thai actress and a Gucci Brand Ambassador, and a Friend of the House Bulgari; andNattawin"Apo"Wattanagitiphat, a Dior House Ambassador and a Global Brand Ambassador for Piaget. Together, they shared their thoughts on the growing global influence ofSoutheast Asiaand offered insights from influencers'perspectives on collaboration with world renowned brands.

WWD x SIAM PIWAT GLOBAL FASHION SPOTLIGHT marked another significant step for Siam Piwat Group in its role as a global leader and showcased the potential of the Thai fashion industry and the growing influence ofSoutheast Asiaon the global fashion landscape. 

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SOURCE Siam Piwat Group