- 'Eclipse of Perceptions'exhibitcontinues Kia's dedication to supporting art and culture by providing a platform for artists fromdiverse backgrounds
- Conceptual artworks interpret Kia's'Opposites United'design philosophythroughvarious mediums including sculpture, sound and light
- 'Transcend Journey'exhibit highlights thetransformative power of Kia's newPBV and EV models
- Opposites United: Eclipse of Perceptions runs fromApril 7-13at Museo della Permanente inMilan
- Transcend Journey displaytakesplace fromApril 7-9at Eastend StudiosinMilan
SEOUL, South Korea,April 4, 2025/PRNewswire/ -- Kia Corporation will host dual events at Milan Design Week 2025; a public exhibition highlighting its'Opposites United'design philosophy, alongside an exclusive installation featuring the brand's latest PBV and EV models.
Opposites United: Eclipse of Perceptions
Opposites United: Eclipse of Perceptions, a public exhibition, will showcase Kia's ongoing transformation while fostering cultural exchange and creative exploration that both challenges and inspires. Featuring conceptual artworks by visionary artists such asPhilippe Parrenoand A.A. Murakami, the exhibition invites visitors to engage with the ideas, philosophies, and expressions that shape contemporary creativity.
Spread across several rooms in the Museo della Permanente, each space offers a sensory journey that immerses participants in artworks designed to encourage a reevaluation of their perception of the possible.
Opposites United: Eclipse of Perceptions runs fromApril 7-13at the Museo della Permanente. More details will be revealed onApril 7.
Transcend Journey
Transcend Journey, an exclusive installation, will explore the evolution of mobility, highlighting how Kia's vehicles can bridge the gap between urban and outdoor experiences.
Focusing on Kia's latest PBV and EV models, the artwork will demonstrate how these vehicles enhance the user experience by connecting modern mobility with adventurous lifestyles. A twisting sculpture will symbolize the harmonious uniting of opposing ideas, while collaborations with leading South Korean outdoor and coffee brands will highlight the diverse applications of Kia's vehicles.
Transcend Journeytakes place fromApril 7-9at Eastend Studios. Further details of the exhibit will be provided onApril 10.
Kia at Milan Design Week
For a third consecutive year, Kia will use the occasion of Milan Design Week to shed new light on the evolution of its'Opposites United'design philosophy.
To read the full release, visit the Kia Global Media Center atwww.kianewscenter.com
SOURCE Kia Corporation