From Indonesia to Malaysia: Elitery Accelerates Regional Expansion with Local Partnership in Malaysia

JAKARTA, Indonesia,July 16, 2025/PRNewswire/ -- PT Data Sinergitama Jaya Tbk (Elitery), a leading provider of Managed IT Services inIndonesia, has officially announced its business expansion intoMalaysiathrough the establishment of a new entity,Elitery Global Technology Sdn. Bhd.This expansion is part of Elitery's global growth strategy to strengthen its competitive edge and business resilience amid a rapidly evolving technology landscape. As an initial step,Elitery Global Technology Sdn. Bhd.has entered into a strategic partnership withIloken System Sdn. Bhd., aMalaysia-based technology company with a strong track record in digital solutions and systems integration.

"Our expansion intoMalaysiathrough our subsidiary, Elitery Global Technology Sdn. Bhd., marks a strategic move to penetrate the regional market and accelerate global growth. Through the acquisition of Iloken System Sdn. Bhd., we have secured a local partner with highly competent talent, a proven business track record, and relevant experience in delivering critical digital infrastructure projects inMalaysia,"saidKresna Adiprawira, President Director of Elitery.

According to Kresna, Elitery's decision to acquire rather than build from the ground up was driven by the strategic advantages Iloken System brings. Iloken System already has a solid operational foundation and significant potential for joint growth. The company has successfully developed emergency response systems (line one emergency system) and flood warning systems inMalaysia, along with a strong portfolio of recurring clients.

The decision to expand intoMalaysiawas based on strategic analysis of the country's market potential and its digital ecosystem readiness.Malaysiais currently experiencing rapid growth in the fields ofcloud computing,artificial intelligence (AI), andcyber security.According to the reportGartner: Information Security, Worldwide Forecast, 1Q25 Update,Malaysia'sspending on information security is projected to increase by84% between 2023 and 2029, driven by escalating digital threats and nationwide transformation initiatives. Meanwhile, thepublic cloud marketis expected to reachUSD 2.82 billionby 2025. In addition,Statista Market Insights: Generative AI –Malaysia(2024)projects that thegenerative AI marketinMalaysiawill grow at acompound annual growth rate (CAGR)of36.98%from 2025 to 2031, starting at an estimatedUSD 333 million.

This momentum is no coincidence. Leading global technology companies such asGoogle, AWS, Oracle, andMicrosofthave committed multi-billion-dollar investments inMalaysia, establishing data centers, public cloud infrastructure, and AI capabilities. With progressive digital policies and attractive investment incentives from the government,Malaysiais rapidly positioning itself as a strategic hub for digital transformation inSoutheast Asia.

At the same time, the growing demand for reliable technology partners has become increasingly crucial. Local institutions and industries inMalaysiaare actively looking for digital transformation partners with strong expertise in cloud systems integration, IT automation, and data protection. Elitery sees this as a strategic opportunity to bring significant value, leveraging its proven track record in the Indonesian market.

"We believe this marks the beginning of a new chapter for Elitery, transitioning from a national leader into a regional enabler of digital change. With collaboration and innovation at our core, we are committed to supportingSoutheast Asia'sdigital transformation journey."Kresna concluded.

About Elitery:

Elitery (PT. Data Sinergitama Jaya Tbk) is an IT managed services company specializing in information technology, particularly in cloud technology. With over 14 years of experience, we are committed to delivering excellent services to our clients. Backed by a solid reputation, Elitery is trusted by global cloud service providers such as Google Cloud as a go-to-market partner inIndonesia.

Since 2011, Elitery has handled numerousmission-critical systemsaccessed by tens of millions of users daily. Our clientele spans various sectors, both private and public. With our proven experience and capabilities, we are confident in our ability to serve as a reliable partner for your organization's digital transformation journey.

In both 2023 and 2024, Elitery was honored with the prestigiousPublic Sector Partner of the Year –Asia Pacificaward from Google Cloud for two consecutive years. In 2024, Elitery also officially joined theGoogle Cloud Managed Security Services Provider (MSSP)initiative marking a strategic move to enhance our cybersecurity services.

Throughout 2024, Elitery achieved several other significant milestones, including receiving theIndonesia Best CX-EX Strategy Award 2024from SWA, and being recognized as aGreat Place to Work (GPTW) 2024, reflecting our commitment to strong governance and an inclusive, collaborative work environment.

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SOURCE Elitery