JARKATA, Indonesia,July 18, 2025/PRNewswire/ -- Comfee, asGermany'sNo.1 air conditioner brand, specially targeting young generations for local markets, is making its official debut inIndonesiathis July with the launch of the Gusto series. A dynamic summer campaign will accompany the launch, inviting young users to explore smart cooling through interactive experiences and social events.
Comfee is a lifestyle-driven air conditioning brand created especially for the young generation. Built around the concept of"cooling smart with style,"Comfee combines intelligent features with sleek design to deliver air-conditioning solutions that reflect youth values—comfort, modern convenience, emotional enjoyment, and personal freedom. Its brand slogan,"Comfee, is how I Cool Smart,"embodies its mission to provide cooling that's not just functional, but expressive and enriching.
TheIndonesialaunch marks an important milestone in Comfee's expansion intoSoutheast Asia. To celebrate, with the theme"Live Joyfully with Comfee", Comfee will roll out a series of locally tailored brand activities on social media that encourage young consumers to find their colorful moments in life and showcasing their lifestyle with Comfee. Meanwhile, Comfee will connect local consumers through KOL collaboration by focusing on the scenes of personal moments of joy, freedom, and comfort. This initiative not only hopes to deepen emotional ties with young users but also aims to spark vibrant engagement across social platforms.
For the debut, Comfee bring Gusto forIndonesiamarket, which stands out by combining energy efficiency, durability, and healthy living features:
This summer, with its campaign onJuly 27th, Comfee is rolling out summer deals across Shopee, Tokopedia, and TikTok Shop. All fans can grab up to100kin exclusive vouchers just by following Comfee's official stores, plus a quick extra50koff with the code"COMFEEJOY". Fastest buyers get even luckier—the first 50 who complete payment win a Senka Facial Cleanser worth150k, while ranks 51–100 will receive a comfy Dofia travel pillow. Combined with no-limit shipping discounts and livestream vouchers, these offers make it the perfect time to upgrade to a smarter, cooler lifestyle with Comfee.
Comfee Official Shops:
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SOURCE Comfee