Thailand welcomes 2026 with countdown celebrations anchored by Phayao and Su-ngai Kolok

Tourism Authority of Thailand spotlights two flagship regional events alongside celebrations across Bangkok and key provincial destinations to mark the New Year

BANGKOK,Dec. 25, 2025/PRNewswire/ -- Thailand is welcoming the arrival of 2026 with a nationwide programme of countdown celebrations,anchored by two flagship events organised by the Tourism Authority of Thailand (TAT) in Phayao and Su-ngai Kolok, alongside a series of TAT-supported festivities across Bangkok and major destinations nationwide.

Ms. Thapanee Kiatphaibool, TAT Governor, said,"The two flagship events organised by TAT in Phayao and Su-ngai Kolok represent a strategic focus on showcasing regional identity through meaningful, high-quality celebrations. These events are complemented by strong public–private collaboration in Bangkok and other provinces, creating a nationwide countdown atmosphere that invites visitors to experience Thailand's diversity at the turn of the year. The combined programme reinforces confidence in Thailand as a welcoming, creative and culturally rich destination as the country enters 2026."

In northern Thailand,Amazing Thailand Phayao Countdown Flora Fest 2026will take place from28–31 December 2025atPho Khun Ngam Mueang Monument Plaza and around Kwan Phayao. Paying tribute toHer Majesty Queen Sirikit, The Queen Mother, the event is designed to introduce new experiential formats whileelevating Phayao as an emerging global destinationrecognised for its cultural heritage, natural beauty and warm local hospitality. The four-day programme featureslarge-scale lighting and installation displays and floral art exhibition zones, complemented bydrone performances from 29–31 Decemberand agrand New Year's Eve fireworks display on 31 December. The celebrations will culminate in a high-profile countdown evening marked byceremonial proceedings and VIP attendance, reinforcing the event's stature as one of Thailand's most visually spectacular year-end celebrations.

In Thailand's deep South,Amazing Thailand Su-ngai Kolok Countdown 2026will be staged from28–31 December 2025atSirindhorn Public Park, Su-ngai Kolok, Narathiwat. The event highlights the cultural richness and contemporary creative energy of the border region throughdecorative lighting, live concerts by nationally recognised artists and performances rooted in local traditions. Each evening presents a curated mix of cultural showcases and contemporary music, building towards theNew Year's Eve countdown and fireworks display shortly before midnight. The official countdown ceremony, attended bysenior representatives from Thailand and neighbouring Malaysia, underscoresSu-ngaiKolok's role as a cross-border cultural and tourism gateway.

Beyond these two core events, TAT is also supporting a wide range of Thailand countdown celebrations 2026 that reinforce the country's position as one of Asia's leading festive destinations.

In Bangkok, theAmazing Thailand Countdown 2026 at ICONSIAMfrom27–31 Decemberfeaturesfour-dimensional sky performances combining environmentally friendly fireworks, drones, and pyrotechnicsover the Chao Phraya River, alongside appearances by global and Thai iconic artists, including aspecial performance by Mark Tuan.One Bangkok Countdown Celebration 2026on31 Decemberpresents a new urban landmark withlive performances by internationally renowned Korean artists, immersive light-and-sound shows and a central city countdown experience.CentralwOrld Bangkok Countdown 2026 on31 Decembercontinues its role as the"Times Square of Asia"with headline concerts, special performances and a landmark fireworks display.NEON Countdown 2026atRajamangala National Stadiumon30–31 Decemberdelivers alarge-scale EDM experiencefeaturing top-ranked global DJs, transforming the stadium into a high-energy New Year party destination.Extravaganza Sukhumvit Countdown 2026on31 Decembercreates a first-of-its-kind urban spectacle, with coordinated fireworks launched across more than five kilometres of Sukhumvit Road around the EM District, uniting retail, hospitality and entertainment districts into a single countdown corridor.

Provincial destinations are also marking the New Year with distinctive local celebrations that strengthen regional tourism appeal.Hat Yai New Year 2026, held atThumnoonvithi Road (Odeon Intersection) in Hat Yai, Songkhla, on30–31 December, combines live music, cultural performances and a city-centre countdown celebrating the revival of southern Thailand's key tourism hub.Hua Hin Countdown 2026, taking place atInterContinental Hua Hin Resorton31 December, offers a beachfront New Year experience with live DJs, fireworks and family-friendly activities, positioning Hua Hin as a relaxed yet festive coastal destination.Udon Countdown 2026, staged atUD TOWN in Udon Thanion31 December, features live entertainment, decorative lighting, food zones and a midnight fireworks countdown, supporting year-end travel and local economic activity in the Northeast.

All events are scheduled to take place between27 and 31 December 2025, with New Year's Eve countdowns and fireworks marking the transition into 2026 across the country. A full listing of countdown events nationwide is available at theThailand events calendar for Countdown 2026.

As part of the nationwide countdown programme, comprehensivesafety and security measureshave been put in place to ensure a safe, orderly and enjoyable experience for visitors. TheRoyal Thai Policeare deploying personnel, vehicles and modern security technologies to support event operations across the country, while theTourist Police are fully prepared to assist travellersand manage crowd movement at key celebration sites.

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SOURCE Tourism Authority of Thailand