The rapid global growth of P-pop (Philippine pop music) is entering a new phase as two of the genre’s biggest groups, SB19 and BINI, prepare to join the international fandom platform Weverse.
According to official announcements, SB19, often referred to as the “Kings of P-pop” by fans, will launch their official community on Weverse on March 19. Before that, BINI, one of the Philippines’ most prominent girl groups, will open their Weverse community on March 16. With the launch, fans will be able to interact with the artists through posts, exclusive content, and official updates directly on the platform.
The move signals how P-pop is increasingly expanding beyond Southeast Asia, following a path similar to the global rise of K-pop.
Weverse is a global fan community platform created by HYBE, the entertainment company behind groups like BTS, SEVENTEEN, and TXT. The platform allows artists and fans to communicate in one space through:
Over the years, Weverse has become one of the largest digital fan platforms in the music industry, hosting global artists from both Korea and overseas.
The addition of SB19 and BINI highlights how P-pop is rapidly gaining international recognition, much like K-pop did in the early stages of its global expansion.
Following the announcement, fans across social media celebrated the news, calling it a major milestone for P-pop’s international growth. Many see the move as a sign that Philippine pop music is reaching a new level of global visibility, with artists gaining access to the same platforms used by some of the biggest K-pop stars.