BTS to hold Arirang Tour in Toronto on the 22nd and 23rd... Downtown transformed into 'BTS Boulevard' and 'BTS Weekend' declared

BTS held the ’Arirang’ tour concert at Rogers Stadium in Toronto over two days, the 22nd and 23rd. The City of Toronto officially declared this period as ’BTS Weekend.’ The Toronto Sign was illuminated in purple lighting during this time, and Young Street was decorated as ’BTS Boulevard’ from North York Boulevard to Finch Avenue. This street decoration will remain until the 23rd of next month. The ’BTS Boulevard’ project also aimed to promote the Korean business district in North York and Korean culture. The City of Toronto stated that the project was carried out with the goal of revitalizing the local economy. The local tourism industry also showed interest in BTS’s concert. Destination Toronto, Toronto’s tourism marketing organization, published a ’BTS Weekend Guide’ to support fans’ city experiences. Media attention continued as well. CityNews reported, ″BTS fever is lighting up Toronto,″ conveying the atmosphere on site. During the weekend of the concert, the City of Toronto also prepared transportation measures, such as expanding public transit operations and on-site response personnel.