NCT, celebrating its 10th anniversary since debut, announces brand message and teases special project

Global idol group NCT is celebrating their 10th anniversary by unveiling a major brand message and continuing to engage with their fans. Recently, a short phrase ″the beat goes on″ was revealed through NCT’s official accounts, raising anticipation for the group’s unwavering musical activities and future endeavors. The accompanying image shows five members wearing pink t-shirts and black pants standing side by side outdoors with a blue sky and a sports field in the background, conveying a sense of vitality and teamwork. Additionally, the phrases ″EVERYTHING, ALL AT ONCE, NEO″ and ″2026NCT.COM″ were released together, creating an atmosphere that hints at new content or events related to upcoming activities. The hashtags ″#NCT,″ ″#2026NCTTrackAndFieldChampionship,″ and ″#NCT_10TH_ANNIVERSARY″ indicate that a special project is being prepared alongside the NCT 10th anniversary event scheduled for this month. Since last year, NCT has been actively communicating with fans worldwide through overseas tours and solo activities. This year, they are focusing on both group unity and individual growth by overlapping various individual activities such as member Jisung’s participation in a baseball ceremonial first pitch event and Ten’s U.S. showcase tour. The brand message unveiled for this 10th anniversary expresses NCT’s determination to continue taking on new challenges through diverse music and performances, capturing the attention of fans around the world. Fans are eagerly awaiting the detailed schedule and content to be released soon and are moving quickly in anticipation.