EXO Kai appears at The Hyundai Seoul in a black suit... Illuminated the Yves Saint Laurent Beauty Holiday event

Kai of the group EXO showcased a luxurious charm by participating in Yves Saint Laurent Beauty’s 2026 holiday season campaign. Kai recently attended the Yves Saint Laurent Beauty ’Holiday Show’ pop-up event held at The Hyundai Seoul in Yeongdeungpo-gu, Seoul, where he took part in a photo session. On this day, Kai wore a black suit and white shirt, completing a clean yet sophisticated style. He caught attention as he stood in front of a cosmetics display filled throughout the store, holding a lipstick in one hand and looking directly at the camera. Notably, the lipstick Kai held was the signature product of this holiday collection, enhancing the elegant atmosphere and elevating the mood of the event. Additionally, he charmed with various poses, including smiling while holding a gift box close to his face. The ’Yves Saint Laurent Beauty Holiday’ campaign is attracting consumer interest by presenting special events along with a limited edition collection for the year-end season. Kai also engaged with fans by sharing photos full of holiday mood on the brand’s official SNS, accompanied by hashtags such as ″❤️#Ad #YvesSaintLaurentBeauty #YvesSaintLaurentBeautyHoliday #YvesSaintLaurentHolidayEvent.″ Kai continues to be active in various fields, demonstrating influence not only through outstanding stage performances but also in fashion and beauty. Through his participation in this event, he showcased a more mature and refined charm, solidifying his position as a beauty icon. Yves Saint Laurent Beauty plans to convey the brand image and deliver a special seasonal atmosphere through the holiday campaign featuring Kai.