"Hoping K-Fashion Becomes Widely Known"... 'Style Wars,' A Fierce Fashion Survival for 72 Participants (Comprehensive)

Production presentation held at 11 AM on the 9th"No professional knowledge needed... A survival where ranks are shed"The production presentation for Disney+'s new original entertainment program 'Style Wars' was held at 11 AM on the 9th at The Saint Grand Ballroom in Shindorim, Guro-gu, Seoul. / The Walt Disney Company Korea[THE FACT|Reporter Choi Soo-bin] A national fashion survival competition where contestants compete solely on style is about to be unveiled. 72 individuals, diverse in age, occupation, and experience, but united by their passion for fashion, have gathered. All eyes are on who will emerge as the final winner after a fierce competition.The production presentation for Disney+'s new original entertainment program 'Style Wars' was held at 11 AM on the 9th at The Saint Grand Ballroom in Shindorim, Guro-gu, Seoul. PD Kim Na-hyun and PD Jung Jong-chan, who directed the show, along with actress Hyeri, Bae Jung-nam, fashion model and broadcaster Hong Jin-kyung, designer Jung Wook-jun, and fashion creator Choi Sil-jang, attended to share various stories related to the program.'Style Wars' is a national fashion survival program where 72 individuals, regardless of age, occupation, or experience, who are passionate about fashion, compete solely through their style. From fashion industry professionals such as fashion designers, stylists, and models, to creators, medical students, and game developers, a diverse group of participants, irrespective of age, occupation, or experience, have gathered to showcase their unique styling clashes.PD Kim Na-hyun introduced the program by saying, "Fashion might seem a bit special and difficult, but it's something that is very close to our lives. We wanted to create a fashion survival program that anyone with their own style can participate in."She added, "While previous survival shows featured competitions among people from specific professions like models or designers, 'Style Wars' is a program where anyone, regardless of age or gender, can compete without professional fashion knowledge, as long as they have their own style."In fact, with approximately 5,000 applicants, the production team put great effort into finding participants with distinct personalities. PD Jung Jong-chan stated, "There are so many people in Korea who dress well. We aimed to select individuals who can not only dress well but also explain their fashion choices in their own words."'Style Wars' is a national fashion survival program where 72 individuals, regardless of age, occupation, or experience, who are passionate about fashion, compete solely through their style. / The Walt Disney Company KoreaHyeri will host the show, guiding the diverse contestants. Notably, this is Hyeri's first time hosting a survival program since her debut. She shared, "I started this with the thought of becoming a host who can delve into the contestants' feelings, even if I don't know as much about fashion as the judges."Upon meeting the contestants in person, their individuality proved to be even more striking than Hyeri had anticipated. She recalled, "At first, I didn't think there would be so many contestants, but with so many diverse characters gathered, I felt overwhelmed on set."Joining them as judges are Hong Jin-kyung, Juun.J, Bae Jung-nam, and Choi Sil-jang. These individuals, who have cultivated their fashion sense and expertise in various fields, are expected to evaluate the contestants' styles from multiple perspectives, shedding light on their fashion in a more three-dimensional way.Model-turned-broadcaster Hong Jin-kyung and actor Bae Jung-nam focused on how naturally contestants expressed their unique personalities. Hong Jin-kyung said, "I primarily looked for those who expressed themselves in the most authentic way and enjoyed it." Bae Jung-nam explained, "Instead of overly cliché coordination, like a fusion of Korean and Western cuisine, I looked for new styles that I hadn't seen before."Fashion experts Jung Wook-jun and Choi Sil-jang emphasized the harmony between style and the individual. Jung Wook-jun stated, "I focused on how well the person and their style matched," while Choi Sil-jang added, "Unlike fashion, style should showcase the person. I focused on how well they pulled that off."Hyeri (top), MC of 'Style Wars,' recalled, "With so many diverse characters gathered, I felt overwhelmed on set." / The Walt Disney Company KoreaDiverse missions and a grand set designed to bring out the contestants' individuality are also key highlights. PD Jung shared, "We prepared the vintage factory mission to showcase the scale of the program. We visited numerous used clothing collection centers and vintage brands, arranging over 30,000 pieces of clothing. We also paid close attention to the set design for the runway, wanting to create a scene where participants walk onto the stage as if they were mannequins in a shop window."Most importantly, 'Style Wars' differentiates itself by having contestants compete using their unique 'Style IDs' that embody their individuality, rather than their names or careers. PD Kim explained, "'Style Wars' is a program that selects participants who clearly showcase their own style, not just those who dress well. We asked them to capture the style they want to show in one line in their 'Style ID'."Finally, Hong Jin-kyung encouraged viewership, saying, "When I go abroad, I feel how Korea's status is changing. K-food, K-pop, and K-content are receiving so much love, and I believe it's now time for K-fashion. I hope this program serves as an opportunity for Korea's fashion sense to be widely recognized around the world."'Style Wars,' consisting of a total of 10 episodes, will meet viewers every Wednesday starting from the 11th, with two episodes airing each week.subin7134@tf.co.kr[Entertainment Department | ssent@tf.co.kr]