Kiki Ha-eum selected as the new model for Rest & Recreation Beauty... Releases dreamy campaign photoshoot

Ha-eum of the group KiiiKiii has been selected as the new model for the beauty brand Rest&Recreation Beauty. Rest&Recreation Beauty recently announced Ha-eum as their brand model. Since her debut, Ha-eum has been active not only in music but also in various fields such as photo shoots and advertisements. In the newly released campaign photos, Ha-eum showcased a dreamy and sophisticated atmosphere. She expressed each concept with her own unique style, demonstrating her presence as a model. A brand representative stated, ″Ha-eum interprets this season’s message, ’Expressing the already clear me more clearly,’ with her own sensibility. We expect that by embodying a proactive mindset of freely expressing oneself and autonomously choosing what one likes in the new product, she will captivate consumers.″